Beatles-themed Hard Days Night hotel proves a hit for Millennium & Copthorne despite travel slump
By CITY & FINANCE REPORTER FOR THE DAILY MAIL
PUBLISHED: 5 May 2016
The Beatles-themed Hard Days Night hotel in Liverpool has given Millennium & Copthorne a much-needed boost.
The 110-room hotel, where luxury rooms include the McCartney and Lennon suites, was bought by M&C last August for £13.8million.
It yesterday said the popularity of the hotel, which is yards from the Cavern Club where the Beatles regularly performed in their early years, has helped offset weak trading elsewhere.
Paul McCartney in his Sgt Pepper garb looks out over the bed in one of the Hard Days Night hotel's rooms
Revenues from its hotels fell 3 per cent to £165million in the first quarter of the year, while profits were down 5 per cent to £18million as hotels in New York, London and Singapore struggled.
M&C chairman Kwek Leng Beng said business has been hit by the growth of the ‘sharing economy’ through rivals such as Airbnb.
M&C shares fell 0.7 per cent, or 2.9p, to 435p.
Hard Days Night Hotel Liverpool
About the Hotel
Hard Days Night Hotel, Liverpool, is situated in the heart of the city centre and offers guests an experience like no other. All 110 rooms are individually designed around the contours of the original building, and elegantly furnished with specially commissioned Beatles-inspired artwork. Each one also has all the mod cons you would expect, including Wi-Fi and luxurious toiletries, and is guaranteed to leave a lasting memory. We offer accessible rooms in our Luxury Room types. For a truly unique experience, you can also choose to stay in one of our stunning suites, which are inspired by, and dedicated to, Sir Paul McCartney and John Lennon. Book here for our Best Price Guarantee promise. Earn and spend loyalty points on all qualifying stays. The level of points, benefits and privileges are subject to availability and may vary at certain participating hotels.